CTS 1 GMD 1 ‘Catalogue’ 2000 word essay questions.

For your CTS 1 2000 word essay you have to choose a question set from one of the lectures you have or will have this term. This essay will form a part of your ‘Catalogue’ that also systematically presents your thoughts and images on the 9 other lectures you attended this term.

Adriana Eysler: First Things First

1. Discuss the First Things First Manifesto(s). Is it still relevant today? Would you, as a designer, sign it?

2. ‘We will uncool their billion dollar brands’. What is the Culture Jammer’s movement’s analysis of our culture and what is culture jamming trying to do? How successful is culture jamming as a technique?

3. The revolution will be visualised – what can art/design contribute to social or political movements?

4. Open question (if you want to investigate something else that is related to my lecture’s topic, then email me to discuss: a.eysler@lcc.arts.ac.uk)

Andrea Mason: Holding Text: (Un)creative Writing in the Digital Age

1. Taking a found text of your choice – train timetable/Argos catalogue/Twitter feed etc, explain how you would transform/transpose it into a piece of literature, and why? I.e. why have you chosen that text to transpose, that methodology, etc. The essay can be critical/creative to a ratio of 70/30.

2. Choose a key text/section of text/online uncreative writing activity – Goldsmith/Flarf/Alt_Lit etc: describe, situate and analyse the text in light of creative writing/uncreative writing as a contemporary practice.

3. Describe, situate and analyse the notion of the readymade in Uncreative Writing. Consider “death of the author” and “the open work”.

Andrea Mason: Material Text: Materiality and Method

1. Outline and interrogate the commonalities/links/influences of dadaism/lettrism and concrete poetry with graphic design?

2. When is graphic design art as opposed to a service?

3. Design your own question, but email me first to check its feasibility: a.e.mason@lcc.arts.ac.uk


Andrew Slatter: The Author

1. What does it mean to call for a graphic designer to be an author?

2. Can a graphic designer be present in the first person?

3. What is my role as a graphic designer?

Dene October: After a Fashion: Kays Catalogue, Modernism and Fashion Persuasion

1. Where does fashion taste come from? Using examples of your choice, and relevant readings on taste, discuss taste in fashion.

2. In the past, consumers chose between shopping on the high street and shopping through catalogues. What were the similarities and differences? What roles did fashion catalogues play in disseminating fashion? Why has there been a revival in shopping through the fashion catalogue?

3. Using images from the Kay’s archive, and discussing modernist principals in graphic design, evaluate your chosen images by considering the following: a) the balance of type, copy and image, and b) emotional motivations adopted from psychology.

Harriet Edwards: Memory and line

1.  Evaluate a range of memory systems in relation to the lines (metaphorical or actual) they employ. Which are the most effective, bearing in mind memory theory and differing contexts.

2.  Le Corbusier, 20th century modernist architect, is quoted in ‘Lines’ as saying that the man of reason ‘walks in a straight line because he has a goal and knows where he is going’ (Le Corbusier, Urbanisme, 1924: 274): can this be applied to the searches we make daily on the internet? Are the lines of inquiry linear or lateral, and how much freedom do we have to create our own traces?

3. Compare and contrast two maps – either taken from two cultures, times or perspectives. What kinds of linearity, style and focus are in evidence, and what do these tell you about the map-makers, their perspectives and purposes?

Greta Hauer: Bleached Dreams – Troubling Places

1. ‘Which elements (objects, performance and landscape) can form a counterfeit space? Investigate the details of a fictional or real example.’

2. ‘How does the Simulated Spaces and/or a Non-Space space alter our identity?’

3. ‘Life after Disneyland – what will be the next theme-park?’

John-Patrick Hartnett: Typography and communication

1. In ‘The Grand Design’, Robert Bringhurst frequently compares typography to music. If you were to draw an analogy between typography and something else, what would you choose? Write an essay discussing this analogy.

2. Anthony Froshaug writes: ‘To communicate, you can’t just be cold as an arrival indicator at a railway station: you must thrill them.’ Discuss this point in relation to typography.

3. To what extent can typography change or alter the meaning of words?

Mark Ingham: POSE! “That’s Not Me

1. ‘What has Photography ever done for Graphic Design?

2. “Me, Myself and I. Am I who I am in photographs of myself?”

3. ‘Snap, Crackle and Pop! Imagine a world without photographs?’


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